Chase for the Charms app for iPhone and iPad

Behold the power of the Purple Horseshoe. Unleash the magic of the Blue Moon. Luckys Charms have landed in your world. This app combines augmented reality with first person video to immerse you in an epic Chase for the Charms. Collect all 8 Charms for the chance to win cool prizes, including a real, yes a real, pot of gold. If you love Lucky Charms the cereal, youll love the adventure that brings Luckys magical Charms to life. But dont be fooled. This app may be for kids at heart, but its definitely not for kids.

This promotion is in no way sponsored, endorsed, or administered by, or associated with, Apple. For this apps privacy policy and terms of use, visit http://chaseforthecharms.com/rules, http://www.generalmills.com/en/privacy_policy.aspx, and http://www.generalmills.com/en/terms_of_use.aspx. No purchase necessary. Legal residents of the 50 United States and D.C., 18 and older. Void where prohibited. Promotion ends 4/5/13. For Official Rules, free online method of entry and complete details, visit http://generalmills.promo.eprize.com/charmchasers.